Serif was founded by Doug Joseph in his apartment on his kitchen table as a video production company a decade ago. Over the years, Serif has evolved into a modern brand content studio. Story, Emotion, and Truth are the three pillars the studio was built on. We have a core team of elite creatives and filmmakers, as well as an integrated roster of 200+ creatives. Since its inception, we have served and helped tell stories for 300+ brands. And we're a good time.